KERWIN CHEN 

PRODUCT DESIGN 


INFORMED BY THE PAST –
INSPRIED BY THE FUTURE. 



 APPS 

2019
  1. 知的所有 Omniscient 
    by Echo x Bitmark 

2018
  1. Bitmark Health
  2. UC Berkeley Data Donation

2017
  1. Chibitronic


 WEBSITES

2018
  1. Bitmark Property Registry

2017
  1. Nonezero


 BRANDING  

2018
  1. Youth of Burma
  2. Silver twinkle

2017
  1. Oosh
  2. Guerrilla


 PHYSICALS  

2016
  1. Glenfiddich Bespoke Packaging Kit
  2. The Naked Grouse-Perfect Serve
  3. Balvenie Single Barrel-2015 Limit Edition
  4. Free Your Spark

2015
  1. Piper Speaker
  2. Wave After Wave




I'm not just simply looking to create a beautiful face for the product — I want to help to find the best experiences for users.



︎ kerwinyangchen@gmail.com

︎ About me

︎ Linkedin
 
︎ Instagram



Mark

BITMARK PROPERTY REGISTRY 

BLOCKCHAIN EXPLORER 



The Bitmark Property Registry is a historical ledger of all property transactions in the Bitmark property system.
 



INTRO


Bitmark makes simple tools to allow anyone to assert ownership over their digital lives and take advantage of the value we create online.



Our current blockchain explorer needed a complete overhaul — both with a style revamp and a content rethink. The final design needed to work in 3 ways: as an intro to Bitmark's key products, as an flagship for Bitmark's core values, and as a public ledger for recording all the valuable,trustworthy digital property transactions. 


ROLE


Product designer: wireframes, UI/UX design, responsive design

TEAM


BITMARK INC.

PROJECT STATUS


PRODUCTION

︎ WEBSITE





PAGE FLOW & INFO            

The branding team and I supplied the flow for this particular website— it was critical to understanding how the sections would read from one section to another. The sections we eventually decided on all had clear call-to-actions that could direct the user to specific record, but would also read cohesively from beginning to end.






LAYING THE FOUNDATION

When starting the design, I use some 12 grids to organize all the elements. This practice helps maintain a balance from page to page or slide to slide.




This foundation loosely defined our typography, colors, icons, spacing and information architecture. The foundation proved essential for guiding our work in a unified direction while allowing room for us to individually explore creative design solutions.





01. INFINITE SCROLL LANDING PAGE 






02. DIGITAL PROPERTY CERTIFICATE




 




03. TRANSACTION RECORDS




04. RESPONSIVE DISPLAY



 
Mark